The Showboat Casino Hotel was down almost 20 percent to $14.5 million, and Bally's Atlantic City was down 10.7 percent to $17 million.' Harrah's Resort Atlantic City was down nearly 23 percent to $32.8 million. 'Caesars Atlantic City was down 28 percent to $26 million. 'AC casinos operating profits down 8.1 percent' Some would argue that Total Rewards was once one of the most powerful player loyalty enticements for AC players offering a multitude of AC & Vegas/other options.ĭespite the overall plummet in AC revenue, Borgata continues to increase profits and, coincidentally?, maintain the integrity of its loyalty program.Īre we seeing 'across the board results' of continued devaluation of AC TR benefits & The delusion that non- gaming customers (aka Revel 1.0) will still flock to AC?:
